- INSTANT ACTIVATOR: Care Free Curl Gold activates & moisturizes in one easy step, restoring curls, smoothing hair & adding sheen. It leaves hair feeling silkier & livelier, never greasy or stiff.
- HAIR DETANGLER: Care Free Curl Gold Instant Activator also works great as a hair detangler because it offers moisture without buildup or residue for easy combing. Perfect for natural & curly hair.
- CAREFREE CURL: Tired of dry, thirsty hair? Get all day moisture with Care Free Curl Instant Activator! Curls are hydrated, hair is smooth and soft, without buildup or residue. Use alone or with other Care Free Curl products for more regimen options.
- UNIQUE LOOKS: We help people of color celebrate unique looks & styles with an array of treatments, colors & styling products for all hair types: curly, wavy, natural, relaxed, transitioning & more.
- SOFTSHEEN-CARSON: For over 110 years we have provided beauty to all consumers of African descent with our innovative, tailor-made, superior products & services specially designed for their needs.